Colette Jeffrey

Dr Colette Jeffrey is Associate Professor of Wayfinding and Inclusive Design at BCU. Her PhD explored indoor navigation, inclusive wayfinding and why people get lost in buildings. Colette was appointed Fellow of the Royal Institute of Navigation (RIN) in 2022 in recognition of her contributions to the design of inclusive human navigation systems, and research on navigator cognition and is currently a RIN Council Member and Trustee. She is currently working with RIN members on a research project to find inclusive navigation technologies that will help people living with Alzheimer’s disease keep mobile and live independently by helping them find local amenities and avoid getting lost. She has designed wayfinding strategies and systems for over 25 NHS hospitals, the Natural History Museum in London, Tower Bridge, Wembley Arena, Heathrow Airport and shopping centres in Dublin and Dubai. Colette teaches graphic design, inclusive design and wayfinding at BCU.